Hospitality Sectors

Overview | Signature Program | 10 Popular Programs | Track Record

Design Thinking Training Series for the Hospitality and Travel Sectors

Design Thinking is critically important in the Travel and Hospitality sectors for several key reasons, primarily due to its focus on user-centric innovation, problem-solving, and continuous improvement. These sectors thrive on delivering exceptional customer experiences, and Design Thinking provides the tools and methodologies to achieve this effectively. 

By utilizing Design Thinking, businesses in the Travel and Hospitality sectors can remain competitive, adaptive, and innovative. This approach ensures they are well-equipped to meet the high expectations of modern travelers and turn the challenges of a dynamic global market into opportunities for growth and differentiation.

In fact, we successfully guided a hotel in elevating its rating from four stars to five stars by integrating over 50 digital services. This transformation led to a continuous increase in the hotel’s Revenue Per Available Room (RevPAR) over a three-year period. This successful project was documented in the international management journal Performance Improvement on February 12, 2018.

Signature Program

We have launched a dual-certificate training course with the Hong Kong Polytechnic University to help Travel and Hospitality practitioners enhance their 8 competencies.

Core Skills: Empathy, Collaborative Problem Solving and Innovative Thinking

Sector-based Skills: Customer Experience Design, Service Recovery Design, Digital Integration, Cultural Intelligence and Eco-Friendly Practices

These refined skills ensure that professionals in Travel and Hospitality are well-equipped to address specific challenges and opportunities in the sector, leading to improved operational efficiency, customer satisfaction, and sustainable growth.

10 Popular Customized In-house Training Courses for Travel and Hospitality Sectors

  1. Digital Destinations: Innovating Travel Experiences through Design Thinking
  2. Hospitality Reimagined: Leveraging Data and Design for Five-Star Experiences
  3. Journey Mapping Mastery: Design Thinking for Transformative Travel Experiences
  4. Tech-Tuned Hospitality: Crafting Cutting-Edge Guest Experiences through Digital Innovation
  5. Data-Driven Design: Transforming Travel Insights into Memorable Journeys
  6. Innovative Interactions: Elevating Customer Engagement in Travel and Hospitality
  7. Experiential Elevation: Using Design Thinking to Revolutionize Hotel Services
  8. Guest Experience Architects: Building Unique Travel Encounters with Design Thinking
  9. Smart Hospitality: Integrating AI and Design Thinking for Enhanced Guest Satisfaction
  10. Pathway to Personalization: Applying Design Thinking to Tailor Hospitality Experiences

Our training programs boast exceptional adaptability. Offerings range from concise 2-hour introductory talks and 4-hour training courses to comprehensive 8-hour to 15-hour action-learning workshops and 30-hour project-based workshops (or Design Sprint Mini-Innovation Projects).

Furthermore, all the techniques and tools utilized in our training programs can integrate Artificial Intelligence (AI) and Big Data technologies to enhance innovation efficiency by up to 40%. This includes AI-driven User Demand Identification and Prioritization, Quantitative User Emotion Analysis, and AI-driven Innovative Idea Generation and Feasibility Analysis.

In addition to our training services, we also offer internationally recognized Design Thinking skill Assessment Services. These assessments are designed to help your staff identify and bridge gaps in their innovation competencies, further enhancing their effectiveness and your organization’s competitive edge.

Track Record

Since 2017, we have successfully delivered more than 550 Design Thinking training classes across various sectors, including business, social service, public service, and education throughout Hong Kong, Mainland China, and Asia.

As the exclusive representative of the globally renowned DesignThinkers Academy in China, we offer programs that not only provide internationally recognized Design Thinking certifications but are also facilitated by globally accredited specialists in Design Thinking. Our commitment to excellence ensures that each program meets the highest standards, tailored to empower professionals at all levels with cutting-edge skills and innovative methodologies.

For more Design Thinking Courses for Other Sectors and Management Areas, please click here