Design Thinking 3.0 Playbook: For Start-Up, Step-Up & Scale-Up Entrepreneurs
Category 3: Wholesale and Retail Sectors
Design Thinking is revolutionizing the wholesale and retail sectors by fostering empathy, innovation, and adaptability. Global brands like IKEA, UNIQLO, and Nike leverage this approach to create customer-centric products and services that address diverse needs, from empathetic designs to empowering inclusivity. Companies like H&M and PepsiCo have embraced sustainability and reshaped their business models to align with environmental and social values.
In China and Hong Kong, businesses like P&G, Walmart, and Adidas focus on building inclusive cultures and innovative strategies. Even amid challenges like COVID-19, emotional marketing has proven powerful, showcasing how Design Thinking drives transformation and resilience.
| Case Studies | |
| 301 IKEA Created Innovative Advantage | English Video |
| 302 UNIQLO: Designed Empathetic Products & Services | Cantonese Video |
| 303 PepsiCo: Reshaped Global Beverage Giant | Cantonese Video |
| 304 Nike: How Swimwear Empowered Muslim Women to More Actively Participate in Sporting Events | Putonghua Video |
| 305 H&M: Developing Sustainable and Environmental Protection Products | Cantonese Video |
| 306 P&G China: Revamped their HR policies for Staff Retention | Cantonese Video |
| 307 Walmart: Building Gender Equity and Diversity Culture | Cantonese Video |
| 308 Adidas: Building the Corporate Culture of Creating The New Products | Cantonese Video |
| 309 Powerful Retail Business Model amid COVID-19: Emotional Marketing Strategies | Cantonese Video |
Next Steps in Your Design Thinking Journey
Continue your innovation journey with the following 3 Options to deepen your Design Thinking practice and amplify your impact.
