We are one of the market leaders of Design Thinking in Hong Kong and were invited by the Business Discipline of Vocational Training Council (VTC) to publish our Five Design Thinking projects in their VTC IVE Business Design Thinking Casebook from 2019 to 2022.

The published Design Thinking projects were about Banking, Insurance, Aviation, Public Transport, and Community Development.

As the official strategic training partner of the Hong Kong Institute of Vocational Education (a member of the Vocational Training Council, VTC). We have decided to equip working professionals and students with the required skills for the 21st century.

Besides the organically English edition from VTC, we also provide the Traditional Chinese (繁體中文) and Simplified Chinese (简体中文) editions of our five case studies for the readers.

SectorTopicEdition
Public Transport Sector
Creating a caring experience
for passengers with special needs
在公共運輸為有特別需要乘客營造關愛體驗
English
繁體中文
简体中文
Community Development
Creating a memorable experience
for Kwun Tong Yue Man Hawker Bazaar
為觀塘裕民市集創造難忘體驗
English
繁體中文
简体中文
Banking Sector
Creating a unique experience
to retain valued banking customers
創造獨特的體驗來留住尊貴客戶
English
繁體中文
简体中文
Insurance Sector
Creating unlimited business opportunities
for an Insurance sales force
為保險銷售團隊創造無限的商機
English
繁體中文
简体中文
Aviation Sector
Creating the “Flying Beyond” passenger experience
創造「飛悅精彩」的乘客體驗
English
繁體中文
简体中文