The Hong Kong Trade Development Council organized a seminar on Design Thinking: Innovative Momentum for Printing and Packages on 22 April 2023 and invited Mr. David Chung (Managing Partner, InnoEdge Consulting), Ms. Tiffany Liu (Senior Consultant, InnoEdge Consulting) and Mr. Paul Lee (Senior Consultant, InnoEdge Consulting) to host the seminar.
There were two guest speakers, Dr. Wong Yin Yue Sharon (Chairman of Hong Kong Reprographic Rights Licensing Society) and Mr. Rico Lam (Director of Chung Tai Printing (International) Company Limited) to share their cases and examples in the Printing and Package sectors. The seminar was divided into four parts:
Part 1: Design Thinking Practices for Innovative Printing and Packaging
Part 2: Experts Sharing Session: Innovative Publication Platform
Part 3: Experts Sharing Session: Innovative Packaging Products
Part 4: Panel Discussion: Creating Working Team’s Innovation Momentum and Innovation Culture

Part 1
Topic: Design Thinking Practices for Innovative Printing and Packaging
Language: Englsih (繁/簡 字幕)
Speaker: Mr. David Chung, Managing Partner of InnoEdge Consulting
Duration: 11-Min | English Captions
Part 2
Topic: Experts Sharing Session: Innovative Publication Platform (突破性出版平台:出版3.0)
Language: 粵語 (繁/簡 字幕)
Speakers:
Dr. Wong Yin Yue Sharon, Chairman of Hong Kong Reprographic Rights Licensing Society
Mr. Paul Lee, Senior Consultant of InnoEdge Consulting
Duration: 14-Min | 繁體與簡體中文字幕
Part 3
Topic: Experts Sharing Session: Innovative Packaging Products (開發創新和可持續的包裝解決方案)
Language: 粵語 (繁/簡 字幕)
Speakers
Mr. Rico Lam, Director of Chung Tai Printing (International) Company Limited
Ms. Tiffany Liu, Senior Consultant, InnoEdge Consulting
Duration: 14-Min | 繁體與簡體中文字幕
Part 4
Topic: Panel Discussion: Creating Working Team’s Innovation Momentum and Innovation Culture (創造團隊的創新動力和創新文化)
Language: 粵語 (繁/簡 字幕)
Speakers:
Dr. Wong Yin Yue Sharon, Chairman of Hong Kong Reprographic Rights Licensing Society
Mr. Rico Lam, Director of Chung Tai Printing (International) Company Limited
Mr. David Chung, Managing Partner of InnoEdge Consulting
Mr. Paul Lee, Senior Consultant of InnoEdge Consulting
Duration: 17-Min | 繁體與簡體中文字幕


![[ InnoEdge Case] HK$3 Billion in Sustained Growth: How a Design Sprint Led to a Breakthrough in Customer Retention for a Bank in Hong Kong](https://i0.wp.com/www.innoedge.com.hk/wp-content/uploads/2025/03/card-3.jpg?resize=218%2C150&ssl=1)
![[InnoEdge Case] Innovation Jam 2024: Co-creative Community Design Journey for Sham Shui Po Fabric Market (深水埗新布藝市場)with 2-Day AI-Driven Design Sprint](https://i0.wp.com/www.innoedge.com.hk/wp-content/uploads/2024/12/WhatsApp-%E5%9C%96%E7%89%872024-12-1521.04.44_f91d8d49-scaled.jpg?resize=218%2C150&ssl=1)



![[視頻 及 專題文章] 應用 AI 設計思維方法,推動 香港構建快樂企業](https://i0.wp.com/www.innoedge.com.hk/wp-content/uploads/2026/03/20250320182853indexPhoto.jpg?resize=218%2C150&ssl=1)





![[現正接受報名] AI Rehabilitation Hackathon HK 2026 (如何提升病人復康效果,從而增加香港競爭力?)](https://i0.wp.com/www.innoedge.com.hk/wp-content/uploads/2026/04/Cover-Picture.jpg?resize=218%2C150&ssl=1)






