Let’s transform our businesses through Design Thinking
As one of the leading innovation management consulting firms in Hong Kong and South China, we were invited by government, universities, industrial associations, commerce chambers and professional institutes to conduct educational events for promoting Design Thinking applications for different sectors. Below are some recap videos of the events:
15 minutes video introduction of Business values of Design Thinking for Managers
45-minutes video of Creating WOW customer experience through Design Thinking
20 minutes video of Driving Business Transformations through Design Thinking
For helping enterprises to understand the best practices of Design Thinking applications for business transformation, product & service innovations and change management, we consolidated and share 24 successful cases from 4 major sectors such as Retail, Banking & Insurance, Hospitality and Manufacturing on this portal.
24 business transformation cases of Global and Hong Kong enterprises are as below:
Retail sector
3M [view video]
A retail chain in HK [case study]
Apple [view video]
Coca Cola [view video]
Comvita [view video]
Eli Lilly [view video]
Johnson & Johnson [view video]
Nordstorm [view video]
Pepsi Co [view video]
Procter & Gamble [view video]
A bank in HK [case study]
An insurance company in HK [case study]
BBVA Bank [view video]
CitiBank [view video]
Deutsche Bank [view video]
Hospitality sector
Airbnb [view video]
Hong Kong Airlines [case study]
The Mira Hong Kong [case study]
Manufacturing sector
A paper manufacturer in HK [case study]
GE Healthcare [view video]
Henry Ford [view video]
Honeywell [view video]
Logitech [view video]
Siemens [view video]
Toyota [view video]
Company: 3M
Topic: Developing Innovative, Iconic and Highly Human-Centered products
Presented by: Mr. Mauro Porcini, Chief Design Officer of 3M
Company: Airbnb
Topic: How Design Thinking Transformed Airbnb from a Failing Startup to a Billion Dollar Business
Presented by: Mr. Joe Gebbia, Co-founder and CPO of Airbnb
Company: Apple
Topic: Design Thinking and Innovation at Apple
A Harvard Business Case: Winner of 2013 ECCH Case Award
Company: BBVA Bank
Topic:Creating a culture for digital transformation
Presented by: Mr. Don Relyea, CXO of the BBVA
Company: Coca Cola
Topic: Customer Centric Service by Design
Presented by: Mr. Stuart Martin, GBS HR Ops. Director
Company: Comvita
Topic: Connecting your customers through Human-Centered products
Presented by: Mr. Brett Hewlett, CEO of Comvita