This page’s official URL is www.DesignThinking.org.hk, powered by InnoEdge.
If you want to understand the execution framework and case studies of the Design Thinking method, please watch over 100 self-learning videos in this Online Design Thinking Video-based Library. We selected the most critical content from hundreds of past seminars (co-organized with governments, universities, and professional organizations) and classified the videos into eight categories.
Table of Contents
| Introduction to Design Thinking |
| Module 0: Why Design Thinking Matters |
| Design Thinking for Business Innovation |
| Module 1: Banking and Insurance Sectors |
| Module 2: Hospitality and F&B Sectors |
| Module 3: Retail Sector |
| Module 4: Professional Service Sectors |
| Design Thinking for Social, Sustainability(ESG), and Human Resource Innovations |
| Module 5: Social, Sustainability(ESG), and Public Services |
| Module 6: Human Resource Innovation |
| Design Thinking for Personal Development |
| Module 7: Education |
| Module 8: Career Development |
These videos will inspire you to understand how to Discover users’ all-rounded demands, Define users’ critical pain point(s), Develop innovative products and services and Deliver an extraordinary user experience.
The video-based cases are about the strategies of product enhancement, service improvement, creative startups, social innovations, and employee empowerment from well-known companies or organizations across the world, such as Adidas, Airbnb, BBVA, CISCO, Embrace, GE Healthcare, HSBC, HYATT, IKEA, PepsiCo, Pillpack, P&G, Uber Easts, UNIQLO, and Walmart.
Module 0: Why Design Thinking (DT) Matters
Module 1: Banking and Insurance Sectors
| Banking | |
| 100 How Design Thinking Works for Finance Service Sector (20-Min) | 粵語 |
| 101 HSBC: Digital Transformations through DT – User Experience Improvement (6-Min) | 粵語 |
| 102 BBVA: Creating Change through DT-based Digital Transformations (10-Min) | 粵語 |
| 103 How do Human-Centered Fintech innovations change the world? (16-Min) | 粵語 |
| Insurance | |
| 120 Design Thinking Practices for Insurance Sector (4-Min) | |
| 121 How Digitalization creates unlimited opportunities for Insurance Sector (24-Min) | 粵語 |
| 122 An HK Insurance Company: Enhancing 124% of Closing Rate in the Cold Market (29-Min) | 粵語 |
| 123 How to conduct Human-Centered Digital Marketing for Insurance Sector (12-Min) | 粵語 |
| 124 MassMutual: Developing Youth Market Segment through Career Planning Strategies (7-Min) | 粵語 |
| 125 Baloise: Promoting Home Insurance to Youth Market Segment (3-Min) | 粵語 |
| 126 Prudential: Building Corporate Innovation Culture to Sustain Business Growth (4-Min) | 粵語 |
Module 2: Hospitality and F&B Sectors
| Introduction | |
| 200 How Design Thinking Works for Hospitality (10-Min) | 粵語 |
| Case Sharing | |
| 201 Airbnb: Overcoming the challenging problems at the startup stage (21-Min) | 粵語 |
| 202 Airbnb: Digital Transformations for Market Development amid COVID-19 (7-Min) | 粵語 |
| 203 Uber Eats: Developed Intimate Delivery amid COVID-19 (16-Min) | 粵語 |
| 204 Uber Eats: Developed Human-Centered F&B Services (18-Min) | English |
| 205 HYATT: Creating new business opportunities amid COVID-19 (12-Min) | 粵語 |
| 206 HK Airlines: Customer Experience Transformation (8-Min) | English |
| 207 Aviation Sector: Rebuilding Trust in POST-COVID Air-Travel Experience (9-Min) | 粵語 |
| Expert Sharing | |
| 208 Human-Centered Approaches to Enhance the Airlines’ Business Effectiveness (16-Min) | 粵語 |
| 209 Re-Imaging Customer Experience through Design Thinking (27-Min) | 粵語 |
Module 3: Retail Sector
| 301 IKEA Created Innovative Advantage (10-Min) | English |
| 302 UNIQLO: Designed Empathetic Products & Services (15-Min) | 粵語 |
| 303 PepsiCo: Reshaped Global Beverage Giant (11-Min) | 粵語 |
| 304 An HK Paper Manufacturer: Developed High-Profit Brand Products (5-Min) | 粵語 |
| 305 Powerful Retail Business Model amid COVID-19: Emotional Marketing Strategies (31-Min) | 粵語 |
Module 4: Professional Service Sectors
Module 5: Social, Sustainability (ESG), and Public Services
| Social Services | |
| 500 How Design Thinking Works for Social Innovation (6-Min) | 粵語 |
| 501 CDIA: Children and Student Development in HK (9-Min) | 粵語 |
| 502 SARDA: Rehabilitation Services for Drug Abusers (8-Min) (1) Full Version (2) Condensed Version | 粵語 |
| 503 Mosi Mosi Lab: Creating a WOW Experience for Blinds (6-Min) | 粵語 |
| 504 M2You: Distributing Anti-epidemic Materials to Disadvantaged Groups (5-Min) | 粵語 |
| 505 Baptist Oi Kwan Social Service: Reinventing Social Innovation Practices (23-min) | 粵語 |
| 506 Third World countries: Designing for Accessible Clean Water and Sanitation (9-Min) | 粵語 |
| Sustainability (ESG) and Public Services | |
| 550 Design Thinking for Sustainability Innovation and 17 SDGs (2-Min) | 粵語 |
| 551 H&M: Developing Sustainable and Environmental Protection Products (8-Min) | 粵語 |
| 552 CLP Power: Transforming into a People-centric Organization (27-min) | 粵語 |
| 553 HK Urban Development: How to Renew the Kwun Tong Community and Preserve Their Culture (10-Min) | 粵語 |
Module 6: Human Resource Innovation
Module 7: Education
| Introduction | |
| 700 Design Thinking Method for Education (8-Min) | 粵語 |
| Case Sharing | |
| 701 D-Lab: Creating Prosthetic and Assistive Technologies for The Developing Countries (9-Min) | 粵語 |
| 702 VTC IVE: Enhancing the Learning Effective through WLA Programme (9-Min) | 粵語 |
| 703 MinorMynas: Developing a User-friendly Children Learning Platform (7-Min) | 粵語 |
| Expert Sharing | |
| 704 Design For Change by Ms. Kiran Bir Sethi (23-Min) | English |
| 705 通過設計思維, 改善學習體驗 (17-Min) | 粵語 |
| 706 「設計思維 X STEM」教育在女校 (16-Min) | 粵語 |
| 707 如何運用虛擬課室和案例教學, 推動跨文化體驗和領導能力學習 (24-Min) | 粵語 |
| 708 設計思維如何成為教育改革的催化劑 (21-Min) | 粵語 |
| 709 Creative education needs to address both the heart and the mind (16-Min) | English |
| 710 Innovation in Growth Mindset for Education (30-Min) | 粵語 |
| 711 如何踏出應用設計思維於教育的第一步? (13-Min) | 粵語 |
Module 8: Career Development
| Introduction | |
| 801 Design Thinking for Career Planning (12-min) | 粵語 |
| 802 Developing Your Future Skills with the Design Thinking Method (5-Min) | 粵語 |
| Case Sharing | |
| 803 How Martha Moore Promotes Female Athlete Empowerment & Gender Equality (9-Min) | English |
| 804 How Paula Davis Used Design Thinking to reinvent her career (14-Min) | English |
| 805 How Jane Chan saved millions of preterm babies in third-world countries (14-Min) | 粵語 |
| 806 How Joe Gebbia created an innovative sharing economy model for the hospitality industry (7-Min) | 粵語 |
| 807 How Hillary Yip Developed an online educational platform for HK’s Kids (5-Min) | 粵語 |
| Expert Sharing | |
| 808 Interview with Mr. Eddie Ng Hak-Kim (former Secretary for Education of HK Gov.) (15-Min) | 粵語 |
| 809 Interview with Ms. Alannah Ong (Fellow of Royal Academy of Music Fellow, HK Famous Artist) (9-Min) | 粵語 |
| 810 Interview with Mr. Enders Lam Wai-hung (Fellow of CUHK, former Chairman of the CUHK Alumni Association) (10-Min) | 粵語 |
