This page’s official URL is www.DesignThinking.org.hk, powered by InnoEdge.
If you want to understand the power of the Design Thinking method, please watch our 100 videos in this Online Design Thinking Library. We selected the most critical content from hundreds of past seminars (which were co-organized with governments, universities, and professional organizations) and classified the videos into eight categories.
Table of Contents
| Introduction to Design Thinking |
| Module 0: Why Design Thinking Matters |
| Design Thinking for Business Innovation |
| Module 1: Banking and Insurance Sectors |
| Module 2: Hospitality and F&B Sectors |
| Module 3: Retail Sector |
| Module 4: Professional Service Sectors |
| Design Thinking for Social, Sustainability(ESG), and Human Resource Innovations |
| Module 5: Social, Sustainability(ESG), and Public Services |
| Module 6: Human Resource Innovation |
| Design Thinking for Personal Development |
| Module 7: Education |
| Module 8: Career Development |
These videos will inspire you to understand how to Discover users’ all-rounded demands, Define users’ critical pain point(s), Develop innovative products and services and Deliver an extraordinary user experience.
The video-based cases are about the strategies of product enhancement, service improvement, creative startups, social innovations, and employee empowerment from well-known companies or organizations across the world, such as Adidas, Airbnb, BBVA, CISCO, Embrace, GE Healthcare, HSBC, HYATT, IKEA, PepsiCo, Pillpack, P&G, Uber Easts, UNIQLO, and Walmart.
Module 0: Why Design Thinking (DT) Matters
Module 1: Banking and Insurance Sectors
| Banking | |
| 100 How Design Thinking Works for Finance Service Sector (20-Min) | 粵語 |
| 101 HSBC: Digital Transformations through DT – User Experience Improvement (6-Min) | 粵語 |
| 102 BBVA: Creating Change through DT-based Digital Transformations (10-Min) | 粵語 |
| 103 How do Human-Centered Fintech innovations change the world? (16-Min) | 粵語 |
| Insurance | |
| 120 Design Thinking Practices for Insurance Sector (4-Min) | |
| 121 How Digitalization creates unlimited opportunities for Insurance Sector (24-Min) | 粵語 |
| 122 An HK Insurance Company: Enhancing 124% of Closing Rate in the Cold Market (29-Min) | 粵語 |
| 123 How to conduct Human-Centered Digital Marketing for Insurance Sector (12-Min) | 粵語 |
| 124 MassMutual: Developing Youth Market Segment through Career Planning Strategies (7-Min) | 粵語 |
| 125 Baloise: Promoting Home Insurance to Youth Market Segment (3-Min) | 粵語 |
| 126 Prudential: Building Corporate Innovation Culture to Sustain Business Growth (4-Min) | 粵語 |
Module 2: Hospitality and F&B Sectors
| Introduction | |
| 200 How Design Thinking Works for Hospitality (10-Min) | 粵語 |
| Case Sharing | |
| 201 Airbnb: Overcoming the challenging problems at the startup stage (21-Min) | 粵語 |
| 202 Airbnb: Digital Transformations for Market Development amid COVID-19 (7-Min) | 粵語 |
| 203 Uber Eats: Developed Intimate Delivery amid COVID-19 (16-Min) | 粵語 |
| 204 Uber Eats: Developed Human-Centered F&B Services (18-Min) | English |
| 205 HYATT: Creating new business opportunities amid COVID-19 (12-Min) | 粵語 |
| 206 HK Airlines: Customer Experience Transformation (8-Min) | English |
| 207 Aviation Sector: Rebuilding Trust in POST-COVID Air-Travel Experience (9-Min) | 粵語 |
| Expert Sharing | |
| 208 Human-Centered Approaches to Enhance the Airlines’ Business Effectiveness (16-Min) | 粵語 |
| 209 Re-Imaging Customer Experience through Design Thinking (27-Min) | 粵語 |
Module 3: Retail Sector
| 301 IKEA Created Innovative Advantage (10-Min) | English |
| 302 UNIQLO: Designed Empathetic Products & Services (15-Min) | 粵語 |
| 303 PepsiCo: Reshaped Global Beverage Giant (11-Min) | 粵語 |
| 304 An HK Paper Manufacturer: Developed High-Profit Brand Products (5-Min) | 粵語 |
| 305 Powerful Retail Business Model amid COVID-19: Emotional Marketing Strategies (31-Min) | 粵語 |
Module 4: Professional Service Sectors
Module 5: Social, Sustainability (ESG), and Public Services
| Social Services | |
| 500 How Design Thinking Works for Social Innovation (6-Min) | 粵語 |
| 501 CDIA: Children and Student Development in HK (9-Min) | 粵語 |
| 502 SARDA: Rehabilitation Services for Drug Abusers (8-Min) (1) Full Version (2) Condensed Version | 粵語 |
| 503 Mosi Mosi Lab: Creating a WOW Experience for Blinds (6-Min) | 粵語 |
| 504 M2You: Distributing Anti-epidemic Materials to Disadvantaged Groups (5-Min) | 粵語 |
| 505 Baptist Oi Kwan Social Service: Reinventing Social Innovation Practices (23-min) | 粵語 |
| 506 Third World countries: Designing for Accessible Clean Water and Sanitation (9-Min) | 粵語 |
| Sustainability (ESG) and Public Services | |
| 550 Design Thinking for Sustainability Innovation and 17 SDGs (2-Min) | 粵語 |
| 551 H&M: Developing Sustainable and Environmental Protection Products (8-Min) | 粵語 |
| 552 CLP Power: Transforming into a People-centric Organization (27-min) | 粵語 |
| 553 HK Urban Development: How to Renew the Kwun Tong Community and Preserve Their Culture (10-Min) | 粵語 |
Module 6: Human Resource Innovation
Module 7: Education
| Introduction | |
| 700 Design Thinking Method for Education (8-Min) | 粵語 |
| Case Sharing | |
| 701 D-Lab: Creating Prosthetic and Assistive Technologies for The Developing Countries (9-Min) | 粵語 |
| 702 VTC IVE: Enhancing the Learning Effective through WLA Programme (9-Min) | 粵語 |
| 703 MinorMynas: Developing a User-friendly Children Learning Platform (7-Min) | 粵語 |
| Expert Sharing | |
| 704 Design For Change by Ms. Kiran Bir Sethi (23-Min) | English |
| 705 通過設計思維, 改善學習體驗 (17-Min) | 粵語 |
| 706 「設計思維 X STEM」教育在女校 (16-Min) | 粵語 |
| 707 如何運用虛擬課室和案例教學, 推動跨文化體驗和領導能力學習 (24-Min) | 粵語 |
| 708 設計思維如何成為教育改革的催化劑 (21-Min) | 粵語 |
| 709 Creative education needs to address both the heart and the mind (16-Min) | English |
| 710 Innovation in Growth Mindset for Education (30-Min) | 粵語 |
| 711 如何踏出應用設計思維於教育的第一步? (13-Min) | 粵語 |
Module 8: Career Development
| Introduction | |
| 801 Design Thinking for Career Planning (12-min) | 粵語 |
| 802 Developing Your Future Skills with the Design Thinking Method (5-Min) | 粵語 |
| Case Sharing | |
| 803 How Martha Moore Promotes Female Athlete Empowerment & Gender Equality (9-Min) | English |
| 804 How Paula Davis Used Design Thinking to reinvent her career (14-Min) | English |
| 805 How Jane Chan saved millions of preterm babies in third-world countries (14-Min) | 粵語 |
| 806 How Joe Gebbia created an innovative sharing economy model for the hospitality industry (7-Min) | 粵語 |
| 807 How Hillary Yip Developed an online educational platform for HK’s Kids (5-Min) | 粵語 |
| Expert Sharing | |
| 808 Interview with Mr. Eddie Ng Hak-Kim (former Secretary for Education of HK Gov.) (15-Min) | 粵語 |
| 809 Interview with Ms. Alannah Ong (Fellow of Royal Academy of Music Fellow, HK Famous Artist) (9-Min) | 粵語 |
| 810 Interview with Mr. Enders Lam Wai-hung (Fellow of CUHK, former Chairman of the CUHK Alumni Association) (10-Min) | 粵語 |
