The Senior Partner of InnoEdge, Mr. David Chung, was invited by the Import/Export/Wholesale Trades Training Board of Vocational Training Council (VTC) and Hong Kong Trade Development Council (HKTDC) to conduct an online session of “Creating WOW Transformations through Design Thinking” on the webinar of Optimization of Enterprises Through Business Innovation and Transformation at 3:30pm on 12 June of 2020.

Overview of the webinar: 創新管理及業務轉型均是影響企業盈利及業務增長的關鍵因素。香港貿發局聯同職業訓練局「出入口及批發業訓練委員會」特此邀請專家分享有關如何運用設計思維及創新市場推廣策略取得業務上的成功。 InnoEdge Consulting創辦人及DesignThinkers Academy Hong Kong聯合創辦人鍾大為先生介紹企業如何運用嶄新管理思維,推出以客為本的創新產品,並分享蘋果、Airbnb及Uber Eats等成功故事。

Official video recap: youtube.com/watch?v=q4c850nhZxY


19-minute Full Version of Presentation


19-minute Full Version of Q&A Session


5-minute Recap of Part 3: Winning Back Lost Customers through WOW Transformations


4-minute Recap of Part 2: High Return Human-Centered Innovation for OEM Industry

Topic: An HK OEM Manufacturer: Developed High-Profit Brand Products (香港紙品製造商:開發高利潤品牌產品)

Language: 粵語

Speaker: Mr. David Chung, Managing Partner, InnoEdge Consulting

Duration: 4 minutes


(From Left to Right) Mr. Kevin Ho, Manager, SME Relations, Product Promotion Department, HKTDC; Mr Joe Tsui Account Director, Document On Ready; Mr. David Chung, Senior Partner, InnoEdge Consulting; Ms Jane Tong Co-founder and Managing Director, GIORMANI; Ms. Florence Fung, Vice President, Learning & Development, Li & Fung (Trading) Limited; Ms. Venus Wong, Senior Project Officer, VTC