{"id":33468,"date":"2024-03-09T18:58:09","date_gmt":"2024-03-09T10:58:09","guid":{"rendered":"https:\/\/www.innoedge.com.hk\/?p=33468"},"modified":"2024-04-02T06:57:51","modified_gmt":"2024-04-01T22:57:51","slug":"design-thinking-customer-journey-design-2024-0328","status":"publish","type":"post","link":"https:\/\/www.innoedge.com.hk\/design-thinking-customer-journey-design-2024-0328\/","title":{"rendered":"[Cantonese Class] Creating Wonderful User Experience through Customer Journey Design (29 April AM Class)"},"content":{"rendered":"\n<p>English | <a href=\"https:\/\/www.innoedge.com.hk\/design-thinking-customer-journey-design-2024-0328-cht\/\">\u7e41\u9ad4\u4e2d\u6587<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/su.vc\/dta-short-01\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"64\" data-attachment-id=\"33478\" data-permalink=\"https:\/\/www.innoedge.com.hk\/design-thinking-customer-journey-design-2024-0328\/001-1-7\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/03\/001-1.jpg?fit=200%2C64&amp;ssl=1\" data-orig-size=\"200,64\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"001-1\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/03\/001-1.jpg?fit=200%2C64&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/03\/001-1.jpg?fit=200%2C64&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/03\/001-1.jpg?resize=200%2C64&#038;ssl=1\" alt=\"\" class=\"wp-image-33478\" data-recalc-dims=\"1\"\/><\/a><\/figure>\n\n\n\n<p><strong>Inquiry<\/strong>: +852 2235 9027 | cs@innoedge.com.hk<\/p>\n\n\n\n<p><a href=\"#part-01\">Overview<\/a> | <a href=\"#part-02\">Participants<\/a> | <a href=\"#part-03\">Objectives<\/a> | <a href=\"#part-04\">Trainers<\/a> | <a href=\"#part-05\">Tuition Fees<\/a> | <a href=\"#part-06\">Track Record<\/a><\/p>\n\n\n<p><HR><\/p>\n<p><a name=\"part-01\"><\/a><\/p>\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">Part 1: About this course<\/mark><\/strong><\/p>\n\n\n\n<p><font color=\"#cf2e2e\"><b>This course is one <\/b><\/font><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\">of the most popular courses of the <a href=\"https:\/\/www.innoedge.com.hk\/global-design-thinking-curriculum-2024-eng\/\">DesignThinkers Academy Global Curriculum 2024<\/a>.<\/mark><\/strong><\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-black-color\">Course Overview<\/mark><\/strong><\/p>\n\n\n\n<p>In an era where customer experience can make or break a business, \u201cCreating Wonderful User Experience through Customer Journey Design\u201d offers a comprehensive dive into the methodologies that will set industry leaders apart. This course is not just about understanding the customer journey\u2014it\u2019s about redefining it.<\/p>\n\n\n\n<p>Participants will engage in interactive sessions that cover the full spectrum of customer journey mapping, from theoretical underpinnings to practical applications. Through a blend of lectures, workshops, and real-world case studies, attendees will learn to visualize the entire customer experience, pinpoint critical touchpoints, and leverage these insights to facilitate meaningful connections with their customer base.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-black-color\">Course Level<\/mark><\/strong><\/p>\n\n\n\n<p>This course delivers foundational knowledge, encompassing practical techniques, tools, and case studies that are critical for addressing the complexities of business challenges.<\/p>\n\n\n<p><HR><\/p>\n<p><a name=\"part-02\"><\/a><\/p>\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">Part 2: Targeted<\/mark><\/strong> <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">Participants<\/mark><\/strong><\/p>\n\n\n\n<ul>\n<li>Business Managers who need to enhance customer loyalty, engagement and experiences<\/li>\n\n\n\n<li>Leaders who need to develop meaningful customer or employee experiences<\/li>\n\n\n\n<li>Operation Managers who need to understand the unmet, hidden and potential needs of their customers<\/li>\n<\/ul>\n\n\n<p><HR><\/p>\n<p><a name=\"part-03\"><\/a><\/p>\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">Part 3: Objectives, Techniques with Tools <\/mark><\/strong>and <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">Learning Materials<\/mark><\/strong><\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-black-color\">Major Objectives<\/mark><\/strong><\/p>\n\n\n\n<ul>\n<li>Define major considerations for customer journey mapping.<\/li>\n\n\n\n<li>Gain and measure insights through journey mapping.<\/li>\n\n\n\n<li>Identify tension points to evaluate value for reframing.<\/li>\n<\/ul>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-black-color\">Techniques and tools<\/mark><\/strong><\/p>\n\n\n\n<ul>\n<li>Customer Journey Mapping Tool<\/li>\n\n\n\n<li>Insights Measurement tool<\/li>\n<\/ul>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-black-color\">Learning Materials <\/mark><\/strong><\/p>\n\n\n\n<ul>\n<li>Lecture Notes<\/li>\n\n\n\n<li>Tool Guide<\/li>\n\n\n\n<li>Case Studies<\/li>\n<\/ul>\n\n\n<hr \/>\n<p><a name=\"part-04\"><\/a><\/p>\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">Part 4:<\/mark><\/strong> <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">Course Leaders<\/mark><\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"alignleft size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" data-attachment-id=\"33487\" data-permalink=\"https:\/\/www.innoedge.com.hk\/design-thinking-customer-journey-design-2024-0328\/s-02\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/03\/S-02.jpg?fit=150%2C150&amp;ssl=1\" data-orig-size=\"150,150\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"S-02\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/03\/S-02.jpg?fit=150%2C150&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/03\/S-02.jpg?fit=150%2C150&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/03\/S-02.jpg?resize=150%2C150&#038;ssl=1\" alt=\"\" class=\"wp-image-33487\" data-recalc-dims=\"1\"\/><\/figure><\/div>\n\n\n<p class=\"has-text-align-left\"><strong>Mr. David Chung<\/strong>\u00a0<\/p>\n\n\n\n<p class=\"has-text-align-left\">Dean, DesignThinkers Academy Hong Kong<\/p>\n\n\n\n<p class=\"has-text-align-left\">Cantonese Speaker<\/p>\n<\/div>\n<\/div>\n\n\n<hr \/>\n<p><a name=\"part-05\"><\/a><\/p>\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">Part 05: Inquiry or Registration<\/mark><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/su.vc\/dta-short-01\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"64\" data-attachment-id=\"33478\" data-permalink=\"https:\/\/www.innoedge.com.hk\/design-thinking-customer-journey-design-2024-0328\/001-1-7\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/03\/001-1.jpg?fit=200%2C64&amp;ssl=1\" data-orig-size=\"200,64\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"001-1\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/03\/001-1.jpg?fit=200%2C64&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/03\/001-1.jpg?fit=200%2C64&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/03\/001-1.jpg?resize=200%2C64&#038;ssl=1\" alt=\"\" class=\"wp-image-33478\" data-recalc-dims=\"1\"\/><\/a><\/figure>\n\n\n\n<p><strong>Inquiry<\/strong>: +852 2235 9027 | cs@innoedge.com.hk<\/p>\n\n\n\n<p><strong>Class Size:<\/strong> 30 seats (physical training mode) <\/p>\n\n\n\n<p><strong>Languages<\/strong>: <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\">Cantonese<\/mark><\/strong> Presentation with English materials <\/p>\n\n\n\n<p><strong>Date:<\/strong>\u00a029 April 2024 (Monday)<\/p>\n\n\n\n<p><strong>Time: <\/strong>9:00 am to 1:00 pm (Four-hour with One 15-minute break) <\/p>\n\n\n\n<p><strong>Venue: <\/strong>Kuwn Tong, Kowloon, Hong Kong<\/p>\n\n\n\n<p><strong>Tuition Fees: <\/strong><\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\"><strong>For Individual Learners<\/strong><\/mark><\/p>\n\n\n\n<p>Super Early Bird Discount: HK$ 1,500 (By 8 April 2024)<\/p>\n\n\n\n<p>Early Bird Discount: HK$ 1,650 (By 22 April 2024)<\/p>\n\n\n\n<p>Standard: HK$1,750<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\"><strong>For Team or Organization based Learners<\/strong><\/mark><\/p>\n\n\n\n<p>Super Early Bird Discount: <strong>HK$ 5,500 for 4 enrollments<\/strong> for the DTA 2024 Training Course Series (By 8 April 2024)<\/p>\n\n\n\n<p>Early Bird Discount: <strong>HK$ 6,000 for 4 enrollments<\/strong> for the DTA 2024 Training Course Series (By 22 April 2024)<\/p>\n\n\n\n<p>Standard: <strong>HK$ 6,500 for 4 enrollments<\/strong> for the DTA 2024 Training Course Series<\/p>\n\n\n<p><HR><\/p>\n<p><a name=\"part-06\"><\/a><\/p>\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">Part 06: Our Proven Track Record in Hong Hong<\/mark><\/strong> <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">and Globe<\/mark><\/strong><\/p>\n\n\n\n<p>The previous class was conducted <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">on 28 March 2024<\/mark><\/strong>. For details, please <a href=\"https:\/\/www.innoedge.com.hk\/design-thinking-customer-journey-design-2024-0328-2\/\">click here<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.innoedge.com.hk\/design-thinking-customer-journey-design-2024-0328-2\/\"><img loading=\"lazy\" decoding=\"async\" width=\"696\" height=\"522\" data-attachment-id=\"34157\" data-permalink=\"https:\/\/www.innoedge.com.hk\/design-thinking-customer-journey-design-2024-0328-2\/20240328_131024\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/04\/20240328_131024-scaled.jpg?fit=2560%2C1920&amp;ssl=1\" data-orig-size=\"2560,1920\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;2.2&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;SM-G9750&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1711631424&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;1.8&quot;,&quot;iso&quot;:&quot;125&quot;,&quot;shutter_speed&quot;:&quot;0.02&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"20240328_131024\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/04\/20240328_131024-scaled.jpg?fit=300%2C225&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/04\/20240328_131024-scaled.jpg?fit=696%2C522&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/04\/20240328_131024.jpg?resize=696%2C522&#038;ssl=1\" alt=\"\" class=\"wp-image-34157\" srcset=\"https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/04\/20240328_131024-scaled.jpg?resize=1024%2C768&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/04\/20240328_131024-scaled.jpg?resize=300%2C225&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/04\/20240328_131024-scaled.jpg?resize=768%2C576&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/04\/20240328_131024-scaled.jpg?resize=1536%2C1152&amp;ssl=1 1536w, https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/04\/20240328_131024-scaled.jpg?resize=2048%2C1536&amp;ssl=1 2048w, https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/04\/20240328_131024-scaled.jpg?resize=696%2C522&amp;ssl=1 696w, https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/04\/20240328_131024-scaled.jpg?resize=1068%2C801&amp;ssl=1 1068w, https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/04\/20240328_131024-scaled.jpg?resize=560%2C420&amp;ssl=1 560w, https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/04\/20240328_131024-scaled.jpg?resize=80%2C60&amp;ssl=1 80w, https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/04\/20240328_131024-scaled.jpg?resize=265%2C198&amp;ssl=1 265w, https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/04\/20240328_131024-scaled.jpg?w=1392&amp;ssl=1 1392w\" sizes=\"(max-width: 696px) 100vw, 696px\" data-recalc-dims=\"1\" \/><\/a><\/figure>\n\n\n\n<p>Over <strong>50 public<\/strong> and <strong><a href=\"https:\/\/www.innoedge.com.hk\/what-we-do\/#clients\">500 in-house classes<\/a><\/strong> of Design Thinking training courses were conducted in Hong Kong <\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"embed-vimeo\" style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/854918310\" width=\"696\" height=\"392\" frameborder=\"0\" webkitallowfullscreen mozallowfullscreen allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<p><strong><a href=\"https:\/\/www.designthinkersacademy.com\/hongkong\/\">DesignThinkers Academy<\/a><\/strong> is the largest global training institution for Design Thinking, with branches in 25 countries and cities worldwide. We have successfully assisted globally renowned corporations in advancing business innovation and transformation, training innovative talents, and establishing a culture of creativity. Our clientele includes Coca-Cola, ING Group, Mastercard, L\u2019Or\u00e9al, Cartier, the Red Cross, and the Bloomberg Philanthropies.<\/p>\n\n\n\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"slide\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"696\" height=\"392\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-32530\" data-id=\"32530\" src=\"https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/01\/DTA_Cases_and_Reference-V2.0-En_\u9801\u9762_02.jpg?resize=696%2C392&#038;ssl=1\" srcset=\"https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/01\/DTA_Cases_and_Reference-V2.0-En_\u9801\u9762_02-scaled.jpg?resize=1024%2C576&amp;ssl=1 1024w, 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https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/01\/DTA_Cases_and_Reference-V2.0-En_\u9801\u9762_17-scaled.jpg?resize=743%2C420&amp;ssl=1 743w, https:\/\/i0.wp.com\/www.innoedge.com.hk\/wp-content\/uploads\/2024\/01\/DTA_Cases_and_Reference-V2.0-En_\u9801\u9762_17-scaled.jpg?w=1392&amp;ssl=1 1392w\" sizes=\"(max-width: 696px) 100vw, 696px\" data-recalc-dims=\"1\" \/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n<p><HR><\/p>\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/su.vc\/dta-short-01\"><img loading=\"lazy\" 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