Home Insights Ideas 一分鐘創新: 顛覆式 &#...InsightsIdeas一分鐘創新: 顛覆式 “由線上至線下” 的經營模式 ,不再設主打產品,實時由居民需求決定By Administration Team - 2017-11-1712620Facebook Twitter Pinterest WhatsApp 顛覆式 『由線上至線下 (Online-to-Offline)』的經營模式天貓小店是阿里巴巴旗下便利店業務,經營模式是以極度精密的店鋪四周居民需求數據作為基礎,從而做到天天、時時、分分及秒秒作出最客製化的調整。例如店鋪四周的居民近來「多養了狗,店鋪就需要向他們推薦狗糧」或「多生了小孩,店鋪就需要何向他們推薦尿片」。同時,照需求進貨及調整貨架及店面擺設,以提升營運效益。Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window)RelatedRELATED ARTICLESMORE FROM AUTHOR ArticlesDesign Thinking in Development Engineering Education (MIT D-Lab) ArticlesDesign Thinking for Educators (Miami University) ArticlesDesign thinking Crafting the Employee Experience (Telstra)