Download the Course Pamphlet of the DTA Hong Kong Region
**Online Registration (線上報名)**

Aim & Overview | Learning Objectives | Date & Venue | Program Details | Previous Classes
Course Aim
Helping the business professional to enhance the customer engagement level of their products, services, and marketing campaigns
Course Overview
This interactive course will equip you with the Design Thinking mindset, tools, and skills to kick-start bold innovation. You will be working on a highly interactive learning journey, followed by group work on a challenge under the guidance of our skilled facilitators. After the course, you can apply Design Thinking (DT), product improvement, service innovations, and business transformations.
Your Major Take-Away:
An effective way from Ideas to Implementation
In today’s highly competitive world, an innovative design of your new initiatives is not enough. You must transform your innovative design into a new product or service to generate revenue. During the 2-day workshop, we will experience 4 major stages from Design to Deployment: Discover users’ unmet, hidden and potential needs, Define business opportunities, Develop new ideas and Deliver business results.

Learning Objectives
Upon completion of the program, you will be able to
(1) Know the guiding principle, values, and 4-stage execution framework of the Design Thinking Method
(2) Identify the major stakeholder and co-create with them to enhance team and organizational performance
(3) Discover the unmet, hidden and potential market needs and turn them into rewardable opportunities
(4) Use 8 sets of Design Thinking techniques (and tools) to enhance your problem-solving and innovation abilities, such as Stakeholder Map, Design Research, Persona Development, Customer Journey Map, Problem Statement Design, Ideation Methods, WOW Box, and Service Scenario
(5) Develop breakthrough ideas and transfer them into innovative products, services and marketing campaigns
Learning approach: Learning by Doing (Lecturing: 20% | Case study: 20% | Practices: 50% | Reflection: 10% )
Date & Time: 20 & 21 October (9:30 am to 5:30 pm)
Mode: Face-to-Face Training Mode
Tuition Fee: HK$6,500 (Early Bird | 1-month before the first lesson) | HK$7,000 (Standard Price)
Online Registration: https://s.pointerpro.com/dta-ie-web
Course Details are shown in the below slides
Download the Course Pamphlet of the DTA Hong Kong Region
The previous 20 public classes of the DTA Design Thinking Fundamentals course are list as below:
2023 (19th to 20th class): 22 Jul | 14 Apr
2022 (15th to 18th class): 20 Oct | 7 Jul | 26 Apr | 17 Mar
2021 (10th to 14th class): 2 Dec | 12 Oct | 19 Aug | 11 Mar | 16 Jan
2020 (5th to 9th class): 19 Nov | 19 Aug | 3 Jul | 13 May | 16 Jan
2019 (1st to 4th class): 2 Nov | 28 Sep | 26 Sep | 15 Aug
About DesignThinkers Academy Hong Kong:
DesignThinkers Academy (DTA) is a leading global Design Thinking (DT) training institute. It represents 25 countries and has developed over 75,000 Design Thinkers for hundreds of top-notch companies. DTA Hong Kong aims to provide a world-class innovation model with localized practices. Innoedge Consulting operates the training services of DesignThinkers Academy in Hong Kong and China regions.